Hotel Maison Moschino slated to open next year in Milan

(NEW YORK) Why just wear it when you can live it? That's Moschino's feeling, anyway. The brand is opening the luxury hotel Maison Moschino in 2009, located in the old neoclassical railway station at Viale Monte Grappe, 12, in Milan. Rossella Jardini and the Moschino creative team are behind the hotel's design, which will include fairy tale-themed rooms, like a "Petals" bedroom and a "Dream" hall.

Each of the 54 rooms and 15 suites will be unique, and the hotel will include a bar, restaurant, garden, spa, and gym. Moschino plans to present the concept for Maison Moschino at the 45th annual TTG Incontri, an international tourism trade show in Rimini, Italy, taking place this weekend. Does this mean the Principe has competition? Time--or Fashion Week--will tell. (click here for the facade) -via WWD

No longer confined to clothes, designers such as Versace and Armani are now lending their names to upscale hotels and spas.

Here's a list of the rest of the haute hotels.

Armani Hotel
Location: Dubai
Open: 2008

Legendary designer Giorgio Armani is getting into hotels in a big way. He already has three under development, in Dubai, Milan, and Marrakech. The first to open likely will be the 160-suite Dubai property, which will be tucked inside the Burj Dubai, slated to be the tallest building in the world when it opens in 2008. The Burj Dubai also will include 144 luxury apartments designed by Armani. Something like a giant showroom, the hotel will use Armani's entire Casa line of furnishings and interior fittings—all of which will be for sale.

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Palazzo Versace Hotel
Location: Southern Queensland, Gold Coast, Australia
Open: 2000

Decorated with marble, mosaics, chandeliers, and vaulted, gold ceilings, this five-star palace showcases the opulence and gaudiness Versace is famous for. The hotel includes three award-winning restaurants and a private marina. Versace and its business partners, Sunland Hotels & Resorts and Emirates International Holdings, have announced the development of a second Palazzo Versace Resort in Dubai, to be opened in 2008. It will feature climate-controlled private beaches, a scuba lagoon, spas, boutiques, an indoor cinema and recording studio, labyrinth gardens, and waterfalls. Rooms go for $410 per night and up.

Bulgari Hotel
Location: Milan
Open: 2004

Located in one of the most prestigious Milanese neighborhoods—the Brera district, a stone's throw from the famed shopping districts of Via della Spiga and Via Montenapoleone—the Bulgari Hotel is set in the center of a 700-year old, one-acre (4,000-square-meter) private garden next to the city's botanical gardens. Decorated in a contemporary style with muted tones, the hotel's design is meant to invoke the classy feel of Bulgari. A double room costs $832 and up.

Bulgari Resort
Location: Bali
Open: 2006

Set on Bali's southwestern tip near the cliff-top Pura Luhur Uluwate Temple, this resort co-owned by Italian luxury house
Bulgari and Marriott International overlooks the Indian Ocean from 150 meters (492 feet) above the sea. The 59-villa complex features a private mile-long beach accessible only through the resort's inclined elevator. Combining Bulgari's understated elegance, classic Italian lines, and high-quality materials with traditional Balinese style, it features a spa located in a traditional hand-carved teakwood Joglo house. Rooms start at about $1,200 per night.

G Hotel
Location: Galway, Ireland
Open: 2005

The G is located in Galway, the unofficial arts capital of Ireland and birthplace of flamboyant stylist and hatmaker Philip Treacy, who designed the hotel. It fuses styles from Art Deco to Baroque to modern, and has racked up numerous travel awards. The Pink Salon is the G's signature room: With its Andy Warhol camouflage-print chairs and handwoven black-and-white vortex pattern carpet, it was designed to combine midcentury glamour with a contemporary twist. A double room starts at around $500.

Byblos Art Hotel
Location: Valpolicella
Open: 2005

Situated in a 15th-century Baroque-style villa in Valpolicella, the famed Italian wine region close to Verona, Villa Amista was renovated by Italian architect Alessandro Mendini. The interior is decorated in the contemporary style of hip Italian fashion house Byblos. The “Villa” is also a contemporary art center, regularly featuring the works of artists such as Anish Kapoor, Takashi Murakami, and Beatriz Millar. For connoisseurs, it also features a 14th-century wine cellar offering 300 of Italy's best vintages. The irreverent mix of classic and modern styles reflects the Byblos aesthetic. Double rooms start at $1,288 per night.

Miss Sixty Hotel

Location: Riccione, Italy
Open: 2006

Italian Jeans brand Miss Sixty opened the first in its chain of pop-fashion hotels in Riccione—nightclub and beach capital
of Italy and a top holiday destination for trendy, Italian youngsters. The relatively inexpensive hotel—rooms start at $148 per night—features funky decor to “fit in with the brand,” the company says. Each of its 40 rooms has a webcam so that guests can communicate with one another. A guests-only boutique offers a selection of limited-edition bags, jewels, and sunglasses. Miss Sixty plans to extend the hotel brand outside of Italy, so the “Sixty experience can
found in different parts in the world,” it says.

Missoni Hotel
Locations: Kuwait and Edinburgh
Open: 2008

Milan-based fashion house Missoni, which designs clothing, sportswear, and housewares, is rolling out it first hotels in Kuwait and Edinburgh in 2008. Located in Kuwait's new Symphony Complex, the 200-room Hotel Missoni will feature views of the Persian Gulf and Missoni-branded facilities such as the Mocha café, Lounge bar, and Spa. The 130-room Edinburgh hotel—intended to be one of the city's most prominent new developments in decades—will be located on the famous Royal Mile at Victoria Terrace and George IV Bridge. It, too, will feature Missoni Cucina, spa, bar, and lots of jazzy decoration.

- via businessweek