Design For Life is a new reality TV program, which started last September 14 in the UK. It aims to create an 'english style' among the Brits which they lack according to Philippe Starck himself. Adds Philippe, 'I am a sort of new bottle-opener. You don't make good design if you think about design', he continues, 'you make good design if you speak about life, sex, flesh, sweat.'
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